Summary of production research.

When creating the advertisement I had to conduct production research to work out the potential cost of the advertisement. 

I had to consider all aspects that I would need to create the advert. I began by looking into the equipment I would need. I began looking at cameras and looked at Nikon and canon cameras as these are very high quality cameras.I choose to use the Canon EOS 650D and it would cost me £25 for the day plus a deposit of £110 costing overall £135 , therefore i have chosen to hire this camera  because it is a high quality camera that produces what I need at a cheaper cost saving me £67 from the Nikon camera that I was considering. 

I also needed to use a tripod so I researched in to different tripod hires and found one for hire, the Manfrotto pro tripod as it is relatively cheap at £25 a day for hire and the Tripod provides smooth tilts and extra safety equipment to prevent possible injuries which I think is a reasonable solution.

I had to hire out the locations for filming. I conducted some research into the cost to hire a room in a High school as I need to use a Classroom and will need to do it in the additional hours so there are no interruptions and will need it for the day so this will cost me £34.50

Well-known presenters (currently appearing in television programmes) often charge £3,000 or more per filming day for corporate work. Other presenters and actors normally charge £150 - £600 per day and non-featured extras about £90 per day.

 Actors do not usually charge for a casting session if it is held in a central location (e.g. London) Voice artists charge about £250 for a 60-minute session and a suitable sound studio will cost about £150 per hour. I looked into the cost of hiring out actors. Blaine is an actor that i have found who is perfect for the role of the stealer in my advertisement as he is big built and around the right age and looks the part.  He charges £250 for the day which is relatively cheap compared to some others. Melissa is the other actor which looks the part to play the teenage girl. Mellisa charges £270 for the day.  I wanted teenage actors so that it targets the target audience. 

Finally I had to buy the editing software that will allow me to edit and create the advert ready for the final release. I will be using Adobe Premiere Pro for the software, in order to use this I will need to pay a monthly fee to Adobe Creative Cloud. The monthly plan that includes the software that I need will cost me, £17.15 for the month.

Overall the advertisement will cost me £731.65