This is the font that we have choose for our logo that will be presented within our series of idents. The pix-elated look to the font will link in with the composition of the ident. It also will appeal to the young target audience due to the fact that the font has a pixel-elated look to it. The font looks similar to a font that would be seen in a arcade game which is most likely to be played by younger people, therefore it relates to our target audience.
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